- 719-639-9957
- zack@privatepracticeseo.com
- 6510 S Academy Blvd. Ste A #734 Colorado Springs
Getting new clients shouldn’t feel like pulling teeth. Yet for many practice owners, attracting the right people to your practice can seem like mission impossible — especially when you’re busy helping the clients you already have.
Here’s the truth: potential clients are searching for you right now. They just can’t find you because your practice is buried on page 6 of Google. But that’s where we come in, but why isn’t your online marketing working for you?
But before you sign up for just any agency, you might want to find one that works specifically with rehab clinics like yourself…
There are a lot of SEO agencies out there – not all of them are committed to helping rehabilitation treatment centers thrive or understand the nuances of your industry. Here’s how we’re different at Private Practice SEO:
One does not “cure” anxiety. We support you on your healing journey. See the difference?
One doesn’t guarantee” results. We help provide the very best care so you can have every resource on your walk to recovery.
When we write website content, we are aware that potential clients are often scared, overwhelmed, or vulnerable. We make sure blogs and pages focus on making connections and not just getting clicks.
We know why treatment centers don’t want pop-ups, chat bots, or aggressive tracking tools. We keep things warm, light, and respectful.
Although getting reviews is what Google rewards, we find solutions around it so you don’t have to force awkward interaction wit your patients or risk your practice getting a HIPPA violation.
We have a track-record of ranking clinical keywords on Google from past client experiences.
Big uptick in January? And June too? We know that and plan content calendars accordingly.
Most rehab center owners don’t want to learn algorithms or write weekly blog posts. We break it down into simple, stress-free steps and handle all the heavy-lifting.
Helping you find your ideal clients through Google isn’t just something we do for pay, helping others on their road to recovery is deeply ingrained in our mission.
Content over 3,000 words wins 3x more traffic than average-length content of 1.4k words. They also win 4x more shares and 3.5x more backlinks.
Quality SEO Content is one of Google top 3 rankings factors, which means that you’d better be writing content that not only your ideal client loves, but Google. And if you have to pick between the two – it’s probably better you optimize for Google. Because on average, the top organic search result receives 19x more clicks than the top paid search result.
We take a targeted approach to writing content which writing more comprehensive content than your competitors (people ranking for your target keyword). Every article or service page we write also takes into consideration human psychology, helpfulness, and blogging best practices to help maximize visibility.
Poor design and content drive 38% of web visitors away.
One thing Google pays attention to: If your visitors leave without spending much time on your website. In SEO, we call that “bounce”. That’s not good and Google will actually derank you if that happens too often. A recent study by Hostinger came out that poor design and content drives 28% of visitors away.
Web design and SEO are very similar disicplines. Not only will we improve the design of your website by adding high quality pages to it, but we’ll help speed up your site by optimizing big file sizes. Why does this matter? Well, slow image loading causes 39% of users to lose interest and move on. Again, you don’t want people “bouncing” from your website for SEO to work its magic.
A lot of therapists don’t understand keywords. Keywords are basically data on what people are searching in search engines like Google. If a keyword is searched often then we know there is demand for that service. Too much demand and the keyword can become too competitive. It’s essential then to trust an SEO to find the very best keywords given your business goals.
For service pages, we target keywords with commercial intent. For blog posts we target keywords with informational intent. We pick keywords that aren’t too difficult to rank for given your website’s authority but still have good search volume. It’s an iterative process that is the foundation of all successful SEO campaigns. We really don’t recommend doing this on your own unless you really know what you’re doing.
94.74% of keywords have monthly search volumes of 10 or less.
There’s exponentially less clicks after position 1 on Google. Moving from position 2 to position 1 would give you 75% more clicks. The truth is SEO is a winner takes all game so if you’re not getting clicks it could mean that you’re on the cusp of victory.
There’s different approaches given your competition, but a general rule of thumb is this:
It’s always essential to track your keyword rankings using software like Ahrefs or SEMrush.
Moving up from position 2 to position 1 generates 74.5% more clicks.
Nearly half of all local searches have local intent (meaning they want to work with someone nearby with an actual business address!) Therefore, it’s crucial that if you have an office, you get your GBP set up and optimized for these users.
Check out our free GBP checklist available for download here. Here are some things we look for:
46% of monthly Google searches have local intent.
42% of local searches click results on the Google Map Pack (example below.)
Quality SEO Content is one of Google top 3 rankings factors, which means that you’d better be writing content that not only your ideal client loves, but Google. And if you have to pick between the two – it’s probably better you optimize for Google. Because on average, the top organic search result receives 19x more clicks than the top paid search result.
We take a targeted approach to writing content which writing more comprehensive content than your competitors (people ranking for your target keyword). Every article or service page we write also takes into consideration human psychology, helpfulness, and blogging best practices to help maximize visibility.
One thing Google pays attention to: If your visitors leave without spending much time on your website. In SEO, we call that “bounce”. That’s not good and Google will actually derank you if that happens too often. A recent study by Hostinger came out that poor design and content drives 28% of visitors away.
Web design and SEO are very similar disicplines. Not only will we improve the design of your website by adding high quality pages to it, but we’ll help speed up your site by optimizing big file sizes. Why does this matter? Well, slow image loading causes 39% of users to lose interest and move on. Again, you don’t want people “bouncing” from your website for SEO to work its magic.
A lot of therapists don’t understand keywords. Keywords are basically data on what people are searching in search engines like Google. If a keyword is searched often then we know there is demand for that service. Too much demand and the keyword can become too competitive. It’s essential then to trust an SEO to find the very best keywords given your business goals.
For service pages, we target keywords with commercial intent. For blog posts we target keywords with informational intent. We pick keywords that aren’t too difficult to rank for given your website’s authority but still have good search volume. It’s an iterative process that is the foundation of all successful SEO campaigns. We really don’t recommend doing this on your own unless you really know what you’re doing.
There’s exponentially less clicks after position 1 on Google. Moving from position 2 to position 1 would give you 75% more clicks. The truth is SEO is a winner takes all game so if you’re not getting clicks it could mean that you’re on the cusp of victory.
There’s different approaches given your competition, but a general rule of thumb is this:
It’s always essential to track your keyword rankings using software like Ahrefs or SEMrush.
Nearly half of all local searches have local intent (meaning they want to work with someone nearby with an actual business address!) Therefore, it’s crucial that if you have an office, you get your GBP set up and optimized for these users.
Check out our free GBP checklist available for download here. Here are some things we look for:
When done right, SEO doesn’t just bring any traffic — it brings the right people to your practice website, people searching for your services at this very moment. Here’s what SEO services for rehab clinics can do for your practice:
per month
For clinics who are just getting started and want a solid foundation.
Best for clinics who want a slow and steady path to better visibility.
Per Month
For growing group practices ready to attract more clients online.
Best for clinics with some traction who want consistent lead flow.
Per Month
For franchises and clinics who want a high-converting, SEO-optimized website built for growth.
Best for established treatment centers or those in competitive areas.
We worked with a CBT clinic in Colorado Springs that had very little SEO traffic. In 6 months through our Accelerator SEO package, we ranked them for over 2,000 keywords on page 1. Here’s an overview of our time together:
We are invested in your growth so much so that we offer a 90 day return policy. If you don’t have improved visibility, we’ll return every dollar back to your account.
Every design change we make and piece of content we produce is ran by you with as much involvement as you’d like. We stand by quality work, which is essential for reaching your ideal client.
We are quick to respond to emails and prioritize you as a valued client with each interaction. In monthly meetings, we explain what your reports mean for your campaign and how that’s impacting your overall growth.
Every month, we’ll review your SEO performance and identify areas for improvement. This will include things like improved rankings, clicks, conversions, and overall visibility on search engines like Google and Bing.
If you’re a private practice or group practice owner interested in getting more clients through Google, then we are the agency for you. Here’s how to get started:
This initial call is just a short 20 minute call to see whether our agency can truly help you – that’s it. We’d like to learn a bit about you and why you think you need SEO.
If we’re a good fit, we’ll schedule a proposal call and send you the details of the contract in advance. When it comes time for our call, we can answer any additional questions you might have.
After signing, we’ll begin optimizing your website so you can start getting more of you best-fit clients!
Let us take away the headache and sleepless nights wondering when your website is going to generate your next lead. We’ll elevate your online presence as we have for other practices before you. Reach out for a free quote today.
We understand the regulatory landscape for rehab facilities. All our content and strategies comply with healthcare marketing guidelines, including HIPAA requirements and restrictions on patient testimonials. We create effective marketing that respects both legal boundaries and ethical considerations.
The SEO timeline generally follows this pattern:
The exact timeline depends on your market competitiveness, starting point, and the scope of our SEO activities.
Absolutely. We develop targeted strategies to reach the specific patient populations your clinic serves best. Whether you specialize in sports rehabilitation, post-surgical recovery, addiction treatment, or another area, we tailor our approach to attract qualified patients seeking exactly what you offer.
Our process typically involves:
This collaborative approach ensures content is both clinically sound and optimized for search engines.
Yes. While we boost direct patient acquisition, our SEO strategies also increase visibility with referring physicians and insurance networks. We create content that positions your clinic as a trusted treatment partner, which often leads to increased referral relationships.
Our collaborative approach includes:
This team approach ensures you get the best of both worlds: beautiful design and effective SEO.
We track metrics that matter: new patient inquiries, appointment requests, and consultation bookings. For rehab clinics, we also monitor specific conversion paths like insurance verification requests and program information downloads. These metrics directly correlate with patient acquisition.
Our approach to competitive markets includes:
Even in the most competitive markets, there are always opportunities for focused, strategic SEO growth.
Most rehab clinics see initial improvements in visibility within 60-90 days. Patient growth typically follows in months 3-6 as search rankings improve. Our 90-day guarantee ensures you’ll see measurable improvements in that timeframe or receive a full refund.
Key differences include:
We can help you determine the right balance between SEO and paid strategies based on your timeline and budget.
Unlike general digital marketing agencies, we specialize in healthcare and mental health marketing. This specialized focus means:
This specialized expertise allows us to achieve better results faster than agencies with less healthcare experience.
Yes. We help rehab clinics market both in-person and virtual treatment options. If your clinic offers telehealth services, we implement specific strategies to target appropriate patients and clearly communicate your virtual rehabilitation capabilities.
We focus on the metrics that truly matter: qualified traffic growth and new client inquiries, not just rankings.
Our goal is to meet you where you are and provide the level of support that works best for your clinic.
Private Practice SEO is a marketing agency that helps private practices and group practices launch, grow, and scale with web design and SEO.
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