Owner, Private Practice SEO 📍 Based in Colorado Springs, CO

Zack Messenger is the founder of Private Practice SEO, an agency that helps therapists and group practices grow their online visibility and fill their caseloads.

He’s worked in SEO and web design since 2019, supporting mental health professionals across the country.

What He Does

Zack focuses on building websites that work—sites that rank well and connect with real people.

His core services include:

  • SEO for therapists and group practices

  • SEO-focused copywriting

  • Website design and content strategy

 

Background & Education

Zack earned his Bachelor’s degree in Rhetoric, Writing, and Philosophy from the University of Colorado Colorado Springs.

His academic background gives him a strong foundation in:

  • Argumentation and persuasive writing

  • Critical thinking and problem solving

  • Strategic communication—skills that directly translate into SEO and marketing work

What Sets Him Apart

  • Zack blends technical SEO with copy that speaks directly to people.

    He knows how to:

    • Write in a therapist’s voice

    • Build websites that reflect each practice’s values

    • Help solo and group practices show up on page 1 of Google

Favorite Projects

Zack enjoys:

  • Simplifying SEO for therapists who feel overwhelmed by marketing

  • Helping practices grow without paid ads

  • Turning underperforming websites into high-performing client magnets